'‘The Loco in You’'

A simple creative strategy: the extraordinary taste of our flame-grilled citrus-marinated chicken brings out the selfish in you.

Broadcast creative concepts for EPL followed a doughnut format, with offers inserted in the middle of each spot. We shot/edited all spots at the beginning of the year, and placed different offers throughout the broadcast calendar.

  • Role Copywriter
  • For El Pollo Loco
  • Type Broadcast TV

Produced by Gilda Zevallos.

Art Direction by Francisco Stohr.

Editing & motion graphics by Otto Scheuren for Makiné Studios.

Audio design & mix by Tono Studios.